Shoaib Kabani is the co-founder of Buffy, a home goods startup that creates naturally sourced, ecologically safe, and meticulously designed products. Launched in December 2017, Buffy has experienced exceptional growth through the success of its flagship product: the Buffy comforter. Buffy’s sustainable and outrageously comfortable comforter is made of a natural eucalyptus shell and a fill spun from recycled water bottles. Shoaib oversees a variety of teams at Buffy, including growth marketing, operations, finance and product development. Prior to Buffy, Shoaib was a management consultant at McKinsey & Company.