Andrew Cullen
Andrew Cullen
Digital Marketing and Communications Director, WaterCraft Group
Yamaha Motor Corp. USA

Andrew Cullen leads digital strategy for Yamaha’s WaveRunner and Boat product lines in the U.S. His team oversees all Web, social media, mobile, CRM, behavioral marketing and communications functions. Prior to Yamaha, Andrew served in various marketing roles across the high-tech and digital music industries in Seattle.

Selling a Lifestyle: How Storytelling Motivates Different Customer Types to Buy | Online Merchandising That Makes Them Buy

06/27/2019 10:30 AM | S103A-D
Do NOT follow this link or you will be banned from the site!